Elon Musk, the CEO of Tesla and SpaceX, has officially surpassed former US President Barack Obama as the most-followed user on Twitter. As of this week, Musk has 133.08 million followers compared to Obama's 133.04 million.
This feat comes after Musk reportedly ordered
Twitter engineers to create a special system that would increase engagement on
his tweets following the Super Bowl on February 12.
Sources say that Musk was dissatisfied with
the performance of a tweet about the Super Bowl, which received fewer
impressions than a similar tweet from President Joe Biden. Musk then took
matters into his own hands, deleting the underperforming tweet and threatening
to fire his engineering team if they didn't improve his engagement.
Since then, Musk's follower count has been
steadily rising, while Obama's has declined in a matter of hours. At the time
of writing, Musk's follower count sits at an impressive 133,089,608.
These stats were reported earlier by The
Verge, leaving many to wonder what the future holds for the Twitter king. Stay
tuned for more updates on this story.
Post a Comment